Laravel Social Caster

A standalone Laravel package providing an elegant, unified API for publishing content to multiple social media platforms.

Instead of wrestling with half a dozen different SDKs, API documentation sites, and conflicting payload structures, Social Caster provides a single, uniform interface to broadcast content to Twitter, LinkedIn, Facebook, Instagram, Threads, and TikTok.

Features

• Unified Interface: Publish text, images, and videos across multiple networks using a single publish() method.
• Contract-Driven: Implement PublishableContent on your Models (like a Post or Tweet model) and SocialCredentials on your auth models to decouple business logic from the API.
• Built-in Validation: Validates character limits, required media, and platform-specific constraints before making any network calls.
• Supported Platforms:
  • Twitter (X)
  • LinkedIn (Profiles and Organization Pages)
  • Facebook (Pages)
  • Instagram
  • Threads
  • TikTok

Installation

You can install the package via composer:

composer require illuma-law/laravel-social-caster

Publish the config file:

php artisan vendor:publish --tag="social-caster-config"

Configuration

The published config/social-caster.php defines platform-specific constraints and defaults:

return [
    // Pre-flight validation checks will fail if content exceeds these limits
    'char_limits' => [
        'twitter' => 280,
        'linkedin' => 3000,
        'facebook' => 63206,
        'instagram' => 2200,
        'threads' => 500,
        'tiktok' => 2000,
    ],
    'linkedin' => [
        'default_visibility' => 'PUBLIC', // PUBLIC or CONNECTIONS
    ],
];

Usage & Integration

1. Define Publishable Content

Any model or DTO you wish to publish must implement the PublishableContent contract. This tells Social Caster exactly what to send to the platform.

namespace App\Models;

use Illuminate\Database\Eloquent\Model;
use Illuma\SocialCaster\Contracts\PublishableContent;
use Illuma\SocialCaster\Enums\SocialPlatform;

class BlogPost extends Model implements PublishableContent
{
    // Ensure the model knows which platform it targets
    public function getSocialPlatform(): SocialPlatform
    {
        return SocialPlatform::Twitter;
    }

    public function getPublishableBody(): ?string
    {
        return $this->social_caption; // e.g., "Check out our new post! #laravel"
    }

    public function getPublishableTitle(): ?string
    {
        return $this->title;
    }

    public function getPublishableImagePath(): ?string
    {
        // Must be a publicly accessible URL or local path depending on the platform
        return $this->header_image_url; 
    }

    public function getPublishableVideoUrl(): ?string
    {
        return null;
    }

    public function getPublishableMetadata(): array
    {
        return [];
    }
}

2. Define Social Credentials

The account or token storage model must implement the SocialCredentials contract so Social Caster knows how to authenticate the request.

namespace App\Models;

use Illuminate\Database\Eloquent\Model;
use Illuma\SocialCaster\Contracts\SocialCredentials;
use Illuma\SocialCaster\Enums\SocialPlatform;

class SocialAccount extends Model implements SocialCredentials
{
    public function getSocialPlatform(): SocialPlatform
    {
        return SocialPlatform::from($this->provider_name); // 'twitter', 'linkedin', etc.
    }

    public function getSocialAccessToken(): ?string
    {
        return $this->oauth_token;
    }

    public function getSocialPublishingAccessToken(): ?string
    {
        // Used by platforms that require a separate token for publishing (e.g. FB Pages)
        return $this->page_access_token ?? $this->oauth_token;
    }

    public function getSocialProviderUserId(): ?string
    {
        // The external platform's ID for this user/page
        return $this->provider_user_id; 
    }

    public function getSocialMetadata(): array
    {
        // Extra auth tokens (like Twitter secrets) can be passed here
        return [
            'token_secret' => $this->oauth_token_secret,
            'client_id' => config('services.twitter.client_id'),
            'client_secret' => config('services.twitter.client_secret'),
        ];
    }
}

3. Validation and Publishing

You can now use the SocialCaster facade to validate and publish the content.

use Illuma\SocialCaster\Facades\SocialCaster;

$post = BlogPost::find(1);
$account = SocialAccount::where('provider_name', 'twitter')->first();

// 1. Validate first (Optional but recommended)
$errors = SocialCaster::validate($post, $account);

if (!empty($errors)) {
    // Returns an array of error strings (e.g. ["Content exceeds 280 characters"])
    return back()->withErrors($errors);
}

// 2. Publish
$result = SocialCaster::publish($post, $account);

if ($result->successful) {
    $post->update(['external_social_id' => $result->externalId]);
    echo "Successfully published! ID: {$result->externalId}";
} else {
    // $result->error contains the API error message
    Log::error("Failed to publish", ['error' => $result->error]);
}

Testing

The package provides a comprehensive Pest test suite to ensure API connectors handle payloads correctly.

composer test

License

The MIT License (MIT). Please see License File for more information.